The NMC Campus is an experimental effort developed to inform the New Media Consortium’s work in educational gaming. In early 2006, the organization made the decision to create a space for experimentation in a virtual 3-D world and began a search for suitable platforms, with a special interest in massively multi-player environments.
Ultimately, Second Life was chosen, and working with an advisory board drawn from its membership, the NMC began designing a space within Second Life expressly to support collaboration, learning, insightful interaction, and experimentation — and to encourage exploration of the potential of virtual environments.
http://www.nmc.org/sl/about/
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